thekhooll:

Audi e-bike Wörthersee

The uncompromising dynamism of the bike prototype is fully visible at first sight. “When developing the Audi e-bike Wörthersee we drew on motor racing design principles for inspiration,” explains Hendrik Schaefers, one of the designers at Concept Design Studio Munich. “The e-bike appears incredibly precise, highly emotional and strictly functional. Indeed, the design effort focused on its function as a sports machine. All design elements are thus firmly aligned to the technical features.”